Understanding, inspiring and retaining customers
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Valid results |
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Comparative values |
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Cost / Efficiency |
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Flexible |
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All participants
Exklusively for brand
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Individual KPI results per brand |
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Comparison with average/ benchmarks |
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Time comparison |
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Maintain strengths and reduce weaknesses |
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recommendations for action per participant / brand |
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Presentation of the best examples / solutions |
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Visualisation via screenshots |
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Current trends & innovation |
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Individual additional questions to the standard questionnaire |
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Workshops to determine the status quo and meaningful further developments / next steps |
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Qualitative approach (e.g. community) to develop further useful content |
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Website-Benchmarking Technical and content standards that work. |
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Consulting Addressing individual requirements, adjustments to the standard. |
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User Perspective Specialized competence center for the digital customer journey. Knowledge and understanding of usage motives and behavior. |
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Practical Recommendations Get specific recommendations backed by Psyma’s years of expertise in website benchmarking studies and UX research. |
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Beyond Benchmarking We support you with the next step. From idea development to success measurement. |
We conduct research for a large number of national and international companies in a wide range of industries. We are happy to share our know-how and experience with you. Here we present some selected cases from the field of e-business & digitalization.
