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Psyma Latina enters Merca 2.0 Top 20
13/05/2016 | en
After Psyma Group entering the ”AMA Gold Global Top 50” ranking in 2015, our Mexico branch reasserts its commitment with growth in favor of clients that need insights: Psyma Latina enters the Top 20 of the market research agency ranking realized by Merca 2.0 (http://www.merca20.com), a specialized publication with focus on marketing, advertising and media in Mexico. In the latest list, Psyma Latina advances overall 9 positions, from 25 to 16.
A total of 69 agencies participated in the current ranking, five variables have been taken into account for their evaluation: revenue, employment, accounts, digital presence and continuing participation in the ranking.
According to Merca 2.0 data for Mexico, overall investment in market research grew 7% to an overall amount of 5.9 billion MXP – a signal that evermore companies designate important shares of their marketing budget to developing profound knowledge of their consumers’ needs and wishes.
Thanks to the passion and commitment of all our team, Psyma Latina continues to grow with creative solutions tailored to the needs of our clients, developing actionable insights.