Website Benchmarking
How is your website assessed in comparison to your competition?
Companies invest considerable resources in their Internet presence, i.e. in its content and features. The efficiency of these services should be monitored:
“Do we offer, from the point of view of our customer, the correct solution in the correct way? “
On top of general insights of a ad-hoc onsite survey, like detailed information about user structure, user expectations and their satisfaction, the multi-client benchmark approach involves further dimensions which are indispensable to gain comparative insights on website performance and to identify a need for action:
Your benefits
- Assessment of quantitative acceptance measurements: Is a satisfaction score of 70% good or bad? Where do I stand in comparison to the competition?
- Discovery of own deficits: Where is there room for improvement? Do other sites offer examples of good or even best practice solutions? What is a proven concept?
- Prioritisation of improvement measures: Which aspects are most important for users, and which are most accepted? How can I allocate my budget most effectively?
- Observation of developments: What effect do the improvements have? Which needs/ requirements become apparent over time? How is the competition evolving?
Interested? Contact us to learn how we could serve your industry!
Managing Director
Dr. Frank Knapp
Managing Director Sales
Dieter Gabsteiger