Remote Testing
Feedback from genuine users on specific features / information on the website
Aims
Users or respondents try out specific features, areas of or entire websites, or new features on their own PC. They assess the processes and features directly as they use them, during which their click-through and surf behaviour is closely monitored and evaluated. This analysis serves to illustrate customer satisfaction and user behaviour. Obstacles for the user can be removed as a result.
Results
- Evaluation of features and processes.
- Analysis of user behaviour.
- Suggestions for optimisation.
Applications
- Test of current Internet presence:
- How do critical core processes run?
- Test following re-launch:
- Have process improvements / layout changes been implemented fully, and to the benefit of the user? What can be improved further?
- Test of prototypes:
- Which planned processes and features should be changed, and how?
Process
- Recruitment directly via the existing website or via e-mail: respondents / customers / potential customers are asked to take part in a usability test when they visit the website (or a specific area of it).
- Respondents evaluate each website visited or each process used by means of the Psyma Evaluation Tool. When the respondent clicks the buttons “I like it!” or “Problem!”, he is asked to give details of his evaluation.
- No software installation by the respondent required.
- Simple integration of test tool on your website.
Managing Director
Frank Knapp | frank.knapp@psyma.com
Sales Manager
Christoph Haas | christoph.haas@psyma.com
